Car Magnets From Korum

Posted on November 14, 2011 by admin

KorumCar Magnets or magnetic signs are an excellent way to gain exposure for your business through advertising.  Unlike vehicle wraps, a car magnet can be removed or placed onto your car instantly and can be changed to advertise different promotions or offers at different times through out the year.

What better way to advertise your business than any where that you go? Thousands of people will see you car magnets as you drive by creating the impressions that you need to increase sales for your business.

After the initial minimal outlay of the magnet, this type of advertising media pays for itself again and again. There are some key things to remember when putting together the design for your car magnet.

 

Your contact information must be clear and concise. It is vital that your phone number is easy to read and large enough to be seen from the street or another car while you or they are driving by.

Make sure that you have interesting color combinations in your design, that you introduce a border so that your design stands out and that the contrast between the designs makes your business look unique. You want people to make the effort to read your magnet. If the letters are too small, or the colors make it difficult to distinguish what the magnet is saying, then this could have a negative impact on your advertising.

Include some key services that you or your business has to offer that will prompt a person to call you. For example if you are a cleaning business and you clean homes as well as businesses this would be good information to put on your car magnet.

Finally don’t forget to put your logo on your sign if you have one and a catch phrase or good selling point of your business. Going back to the cleaning business, if you offer a quick service or ‘rapid cleaning’ this might be your catch phrase that people remember you by.

As always the in house deign team at Korum Services would be happy to assist you with any design questions that you may have. All of our car magnets are made of top quality material with the staying power that you need to make your business a success.  They can be used on all types of cars and vehicles, don’t forget you can put them on both driver side and passenger side and the same magnet design can be used on a number of vehicles.

Posted in car magnets, Korum | Tagged , , , | Leave a comment

Buttons By Korum

Posted on November 7, 2011 by admin

KorumButtons also known as badges and pins have been collected for many years, may be first beginning with the early presidential campaigns of presidents such as Lincoln. Now these buttons and pins are handed out at various events like the Olympics or concerts and have gone on to be collectibles that can command high prices.

Buttons are a very economic way to advertise your business or event. Whether you are the next hopeful for congress, the next homecoming queen or would simply like to promote you business, a pin is a great way to do this. The reason is that a pin can represent all types of businesses or people and transcends all ages and social economic levels. You could be a church group advertising a message, a school or college advertising an event or a business advertising a special. A button works for all these different scenarios, and usually works well. Every one likes buttons!

Once you have given a pin to a person to advertise your product that person will usually where your pin for a prolonged period of time, usually beyond the time frame of the original event. This is free advertising for you at prices that can’t be beat…free.

A pin can be customized for any event and show a photograph, logo or simply words. It can be any size or color. Our staff at Korum Services would be happy to explain the options that are available to you when it comes to buttons. We can easily advise you on what would be most effective for you in promoting your business and the options that are available to you. If you need further information please call Korum at (305) 571-9199 or visit us on the web at http://www.korumservices.com .

Posted in buttons | Tagged , , , | Leave a comment

What Are Silk Business Cards?

Posted on October 29, 2011 by admin

Korum ServicesSilk business cards are a very new technology that many people have not even heard of.  The feel and touch of these cards are unlike any other and cannot be easily explained. They have the look of a full color business card that has been laminated but they feel silky smooth to the touch.

The beauty of silk cards is that they are almost indestructible! They are water resistant, do not tear or rip easily and can be written on if you need to make a note or write down a number. Silk business cards are easily the sign that you are ready to take your business to the next level.

Silk business cards look very elegant and are more likely to impress potential clients and customers. The reason for this is that a heavy card stock is used for the process. This combined with a silk or satin laminate produces a thick durable card. The cards are then cut using a die-cutting machine to your specified dimensions. Once the design is finalized and printed to the specific color specifications, the silk coating is then applied. Other enhancements can be made to the cards, for example, gloss UV coating in various places.

You may wonder why you should choose silk cards over other types of cards that are available. May be matte or gloss business cards. It is all about branding your business and the perception your card gives when you hand it over to some one. Most of all you want to stand out from a crowd. You want to separate yourself from other businesses and remembered. If you only have a small business card to do that with then you want to make sure that it leaves the greatest impact. It is worth spending a small amount to increase potential revenue for your business. Please Call Korum to learn how we can help you with your business cards or any other printing needs that you may have or visit our website at http://www.korumservices.com

Posted in Korum Services, silk cards | Tagged , , , , | Leave a comment

Tear off cards from Korum

Posted on October 18, 2011 by admin

korumservicesTear off cards are an underutilized marketing material that some businesses are unfamiliar with. So what is a tear off card? This is similar to an elongated postcard which has a piece the size of a business card that a client may tear off while retaining the larger card.

There are many different uses for tear off cards. Today some businesses use them for promotions such as coupons where a client can tear off a coupon and present it when they would like to use the discount. They can then keep the postcard and retain your contact information should they need it in the future. Tear off cards can be used by schools or organizations who run raffles for fundraising efforts. The purchases would keep one side of the tear off and the other side would go into the raffle. These options are to name just a few.

It is possible to reverse the promotion where the tear off is a business card that the client keeps and the larger postcard is taken to an event or is used to gain entry to a party for example. This is a good way to separate your business cards from other businesses and set yourself apart from others. When a client has to tear your business card off from a perforation it is more likely that they will hold on to your card.

As with postcards. Tear off cards have all the same options, and can come in unlimited colors and coatings. The smaller tear off portion usually has smaller font so that it can retain all the information that may be printed on the larger post card.

At Korum Services we are able to create tear off door hangers which work in the same way as tear off cards so if you feel that tear off cards may be an option you may want to look at door hangers too. Please give us a call at (305) 571-9199 so we can discuss the options that are available to you.

Posted in digital printing, Korum Services, Tear off cards | Tagged , , , | Leave a comment

Presentation Folders

Posted on October 14, 2011 by admin

Don’t over look those presentation folders! As we always say at Korum Services, branding is everything.  A presentation folder is an essential marketing tool  that should not be overlooked. If you give clients any sort of documents that they need to keep, for example, for a business presentation to attract a new client, for a real estate closing or legal documents. The perfect accompaniment for your business would be to present these documents in a presentation folder . This folder should have your logo and your branding that give it a real professional touch.

Presentation folders come in different sizes and can fit the specific industry that you may need them for. Legal size folders for larger documents, as well as large capacity folders or three panel folders. All these different combinations can be printed in different colors as well as different finishes  to help you look professional and attract more clients.

Presentation folders have many uses in other industries such as the hotel and service industry to detail the amenities that may be available for functions. A presentation folder can be used for a school prospectus or an open house at a university or college. Whichever industry that you decide to use a presentation folder for,  it is an easy way for potential clients and customers to store the information that you have given them in an easily accessible way.

A client is more likely to keep a presentation folder as it allows them to store their documents in an organized manner as well as protecting those documents from damage.  A client stores their documents in a presentation folder that has your contact information on it, this is an easy way for your clients to retain your information should they need it at a later date.  Our in house design team at Korum Services can show you all the options that you may have to create the perfect custom presentation folder for your business whether this is the perfect color that fits into your brand or the placement of your logo.

Posted in digital printing, Korum Services, presentation folder | Tagged , , | Leave a comment

Custom Printed Stickers

Posted on October 7, 2011 by admin

Korum ServicesAt Korum Services we print a large array of custom stickers for our clients. You might wonder what you would use custom stickers for. In fact they are another marketing tool that can be used to promote your business quickly and effectively, getting your brand visually seen in many places that you may otherwise over look.

How many times have you seen the Apple logo prominently displayed on a car. You assume that this person probably owns an Apple computer and the sticker came free with the computer, but other than that the relationship stops there. This is still advertising on Apples part and it is free advertising! All of the people driving around with these stickers are not being paid by Apple,  but Apple is smart enough to market their brand every time you see the Apple sticker for free.

Imagine if you sent or gave stickers to your clients with their order or service. Maybe they would put one of them on the back of their car, or at their work place, store front window, or on a door. The exposure is what every business needs and every opportunity should be taken advantage of. Our stickers at Korum Services are UV coated therefore making it easier for them to withstand the elements and last longer if they were to be placed outside.  They come in round, oval and rectangular shapes and in all different sizes. Of course there are many different color options for your design. One of our design consultants at Korum Services would be happy to explain the different variations to you.

Stickers can be used at events as part of the promotional ‘swag’, at campaigns to promote candidates, window decals and of course any sort of promotional marketing.  Stickers can be put anywhere, and come in any size and shape which of course makes the possibilities endless.

Posted in printed stickers | Tagged , , , , | Leave a comment

Car Wraps By Korum Services

Posted on September 29, 2011 by admin

Car wraps are the latest advertising media that is used today to get your brand and business seen. Custom vehicle wrapping  can be in any size, color or shape that suits your business.  A car wrap can partially cover a vehicle or cover the entire vehicle with your logo and design. The initial wrap is printed in  vinyl so that it can easily be removed from  your vehicle when needed. It can cover your car windows  to give you a total uniform look while still giving you the ability to look and see through the glass.

If you use vehicles for your business or even a vehicle for your transportation to and from your business it makes sense to combine your transportation into your advertising media. Once you have paid for the initial cost for the vehicle wrap you have the possibility of attracting thousands of impressions (people who see your ad ) each day, everyday for approximately three to five years. This is the usual amount of time that a car wrap can last for. This is a great return on investment. Don’t worry if you decide that you need to change your telephone number or something else on your car wrap, we can easily make a change  that doesn’t involve removing the whole wrap so your business can run smoothly.

The beauty of a car wrap is that it is not permanently  affixed to your vehicle. If you decide at any point you would like to change your car wrap you have the ability to remove your wrap and either create a new wrap or completely remove the wrap altogether without damaging the paint on your vehicle.

With a  vehicle wrap it doesn’t make a difference what color or shape your vehicle is, Korum Services can wrap all types of vehicles, trailers and even boats and buses.

Vehicle Wraps are one of the most cost effective methods of advertising that will make you stand out from your competitors as well as provide you with the most impressions for minimal outlay. If you need help designing your vehicle wrap, our in house designers at Korum Services are here to help you. Just call us for an appointment: 305-571-9199

Posted in Car Wraps, Korum Services | Tagged , , , , , | Leave a comment

Printed Stationary From Korum Services

Posted on September 23, 2011 by admin

korum servicesWhen operating your business, you want to look professional. From your business cards to the sign outside your door, all of these advertising mediums should portray your business image and your brand in a light that works best for your business and generates leads.

Don’t forget about your stationary. If you send printed invoices to companies, you should include your logo and business name and address on your invoice. It will speed up the billing process if these are pre-printed and loaded into your printer ready to go. No one will mistake which invoice is yours or what company it comes from.

What about letter head and envelopes? Good quality paper with the correct weight is vital. It portrays a company that means business and is serious about their intensions. Korum Services can help you pick the right paper that fits your needs and our in house designers can sit down with you and help design the right logo and graphics for your stationary. Your letter head is direct communication with other companies and should represent you in everyway. 

There are a few key simple rules that you should stick to when designing you stationary.

The logo needs to be simple, easy to read and well designed. Your company brand should be easily identifiable and not lost in a complicated design. If you only use the letters in your logo and not the business name then make sure to put all your contact information some where else on your letter head may be at the bottom of the page. This would include your address and telephone number. There are many times when you want to correspond with a business and call them only to find that there is no phone number on the paper work that you have. Make sure to put all your contact information on your stationary so that it is easy for a potential client to contact you.

Your graphic, font and colors chosen for your design should make your business logo and brand stand out from the rest of the crowd, be exciting and visually stimulating.  Stationary just like business cards or any other media that represents your company should not be overlooked and it is worth the time and effort to get it done right.

Posted in printed stationary | Tagged , , , , | Leave a comment

What’s a Restaurant Without a Printed Restaurant Menu!

Posted on September 16, 2011 by admin

korumservices.comYou know it. There have been many times when you may go to a restaurant to get something to eat only to find the menu is up on the wall, literally written in chalk or black lettering all over one of the walls. It can be really confusing and over whelming and you wonder, why didn’t they just get printed menus?

While this may be the exception and not the rule, printed restaurant menus are really a form of expression. They can take on a life of themselves and are a brand of the business and what it represents. You can have the printed menu change from season to season or it can stay the same through out the year. The card stock and the type of finish that you use should be thought about when you design your menu. It should be durable to be able to withstand food and beverage spillage as well as continuous wear and tear of being passed though multiple hands of customers and staff.

Your restaurant can offer different types of menus depending on the service. Printed takeout menus might be of a lighter regular copy paper. Some patrons may take these menus with them to store at home ready for when they next order from your establishment. Some of these menus may be put into take out bags and get thrown away by mistake. These types of situations should all be factored into the cost of the printed menus. Seating menus as previously stated need to be durable and should be printed on heavy duty stock with a gloss finish. As these menus will stay within the establishment, more should be spent on making sure the menus are durable and stay looking clean and sharp for the time that you need them. There is nothing worse than looking at a menu that is dog-eared and dirty.

If you already have a design or logo for your restaurant, our staff at Korum Services understands how to put your menu together so that it works for you and your business. If you are unsure of which direction you should follow, our in house designers will be more than happy to sit down with you and explain what options would help your restaurant. Remember your menu layout, design and look is a direct representation of your brand. Customers view it before they even eat your food so much thought should be taken in the design process so that you are happy with the outcome.

Posted in digital printing, Korum Services | Tagged , , , , , | Leave a comment